Alliance Brand Development

National Alliance of Health Information Technology changed the face of healthcare. Working with the leaders of The Alliance, we unified its voice and positioned the organization to play a major role in elevating health information technology (HIT) into a leadership issue—one that is widely recognized as fundamental to achieving national and organizational imperatives such as world-class patient care and lower health care costs.

Services performed:
Identity development, brand standards, marketing and business collateral, event support, website and electronic communications, publication brand and identity development, annual financial reporting.